Google My Business for Accountants – Why You Should Optimize Your Listing Every accountant can use some additional visibility to drive new business, and your Google My Business listing is the perfect place to...
How important are Google Reviews for Accountants? Just how important are Google reviews for accountants? Getting Google Reviews from your clients has always been beneficial in boosting your business, but you might be...
How Do Photos Benefit My GMB Listing? We’ve all heard the saying a thousand times over, a picture is worth a thousand words. Well when it comes to your GMB profile, a carefully-curated photo...
Would you leave a safe and comfortable controller position at a large company to start your own CPA firm? That’s what Luke Gheen, founder of Gheen & Co. in Colorado Springs, did – in...
Syncing online scheduling with video conferencing keeps you in touch with your clients while adhering to Coronavirus safety measures As the coronavirus precautions and mandates continue, more people are working from home than ever...
On the Grow Your Firm podcast from JetPack Workflow, David Cristello was nice enough to invite me as a guest on his podcast. In this episode, David Cristello launches a series of questions like:...
There’s no shortage of podcasts in the accounting industry, that’s for sure. A simple Google search will get you a list that will keep you busy for a few days. And as time goes...
“Broadcast” marketing is very simply pushing out one message broadly and if the spaghetti sticks on the wall, then great. Unfortunately, when too many people push out the exact same message, then it starts...
Are you tired of trying to be a jack of all trades? Trying to provide a boutique service while at the same time processing work for every type of business that walks in the...
Meet Zach Gordon. He’s the Chair of the Cannabis Industry Committee for the New York State Society of CPAs and is part of the team heading up the cannabis practice at Janover LLC in...