Looking to bring more mindfulness into your practice or business? Not sure why it matters? In this episode of Accounting Marketing Doesn’t Suck, host Hugh Duffy talks with CPA, yogi and technologist Amy Vetter...
Segment or niche? In this episode of Accounting Marketing Doesn’t Suck, host Hugh Duffy talks with Gale Crosley, owner of growth consulting firm, Crosley + Company all about small and large firm growth, why...
Accounting Marketing Doesn’t Suck Podcast Episode Blurb: Building a Brand with Brandon Hall What’s it take to build a seven-figure business early on in your career? A highly specialized niche and a deep understanding...
Each and every day, small businesses compete directly against the big guy and succeed. This is done by changing the rules of the game and competing selectively. Overtime, the small entrepreneurial firm becomes one...
What’s it like working in the craft beer industry? In this episode of Accounting Marketing Doesn’t Suck, Hugh talks with Kevin Mikeworth of Beer CPA in Cornelius, North Carolina about the successful niche practice...
In this episode of Accounting Marketing Doesn’t Suck, host Hugh Duffy talks with Bill Sheridan, chief communications officer at the Maryland Association of CPAs. Bill has been with MACPA for nearly two decades and...
Niche marketing is designed to target a specific target audience with the goal of providing a higher level of expertise. And when the barriers to entry are restricted, then you have an iron clad...
There’s no shortage of podcasts in the accounting industry, that’s for sure. A simple Google will get you a list that will keep you busy for a few days. For those who partake in...
In today’s competitive marketplace, it’s hard to truly differentiate your accounting practice and make the competition irrelevant by focusing on a tiny segment of the marketplace. However, that’s exactly what John Siebert, owner of...
In this episode of Accounting Marketing Doesn’t Suck, Hugh Duffy talks to Katie Tolin, owner of CPA Growth Guides, a growth consulting firm based in Canton, Ohio. Katie is a seasoned marketer who uses...