Finding and Accounting Niche with Fitness Centers
Not all gyms or fitness centers are the same and neither are the CPAs who serve them. Take a deep dive into the fitness industry in this episode of Accounting Marketing Doesn’t Suck and...
Marketing Accounting Firms Blog
Accounting for Jewelers
Mariel Diaz comes from a family of jewelers and worked on both the craft and sales sides, as well as tackled the accounting. While she didn’t set out to start an accounting practice, she...
Dental CPA Accounting Niche – Specializing on Dentists
Interested in building out a dental niche? In this episode, Bassim Michael, founder and president of Onlyfordentists.com, talks about how he built out his dental CPA practice and what he’s learned along the way....
Hedge Fund Administration Niche
How does a CPA enter into the fund administration niche and what is involved? Learn firsthand from Greg Zoraian of Sasserath & Zoraian in New York. As director of fund services, Greg provides the...
Are You Listening To Your Clients?
We all think we listen to our clients, but do we? In this episode of Accounting Marketing Doesn’t Suck, host Hugh Duffy talks with Mitch Reno, director of client experience at Rehmann about his...
Professional Athletes – Pro Sports CPA Niche
Go behind the scenes and hear what it’s like being a CPA to professional athletes! In this episode of Accounting Marketing Doesn’t Suck, Hugh talks with Steve Piascik about how he built his practice...
McDonald’s Franchise Niche – Marketing to McD Business Owners
Meet Betsy Storey-Bono, she’s the director of Business Development and Marketing at Concannon Miller, and she has helped her firm grow its McDonald’s franchise niche from a handful of local owners to now advising...
Staying Ahead of Technology Changes
Technology is changing at a faster pace than ever before. In some industries like automotive, technology change is disruptive. In other industries, technology change creates opportunities for game changing strategists. In David Burrus’ new...
Staying Ahead of Technology in the Accounting Industry
What’s the difference between a hard trend and a soft trend? What can accounting firms do to keep themselves relevant in the face of constant, intense change? In this episode of Accounting Marketing Doesn’t...
Selling Your Accounting Firm – Tips to Command More
Thinking about selling your firm? Want to know what causes a deal to go sour? Tune into this episode with Bill Carlino of Transition Advisors. Host Hugh Duffy talks with Bill about what areas...