Monthly Archive: August 2014

Innovative Approach to Improving Your Accounting Website (and Practice)

Innovative Approach to Improving Your Accounting Website (and Practice)

Build Your Firm’s launch of Platinum features two innovative new tools to the accounting industry. Secure File Sharing – Bank grade security (256 bit) and no need for user names and passwords.  Share files...

Real Estate Accounting is Coming Back….

Real Estate Accounting is Coming Back….

It’s really nice to see more and more accountants getting the confidence to target the real estate industry and develop it into an area of concentration.  Every month, the steady improvement continues throughout most...

Marketing Your Accounting Practice Requires a System

Marketing Your Accounting Practice Requires a System

Growing your accounting practice requires practice development system designed to: Generate a steady flow of leads from small businesses each month Increase your hourly fee realization and profit margins each year Improve the quality...

Why You Should Care About Responsive Website Design

Why You Should Care About Responsive Website Design

Responsive web design is an approach which changes the website viewing experience to fit the viewer’s screen size.  In other words, the website is designed so that your website is displayed properly to smart...

Acquiring More Leads for Transportation Accounting Services

Acquiring More Leads for Transportation Accounting Services

James Castaldo CPA and Associates wants more leads from transportation related businesses in the NY metro area and Long Island.  While some aspects of this niche are not sexy like limos, trucks and taxis,...

Acquiring More Leads for Certified Business Valuation Services

Acquiring More Leads for Certified Business Valuation Services

To generate more quality leads for Business Valuation services, McKinnon Patten made the decision to develop a website dedicated to their business valuation and succession planning services.  Traditionally, leads for these services came from...

True Costs of Traditional Paper Based Invoicing – Off the Charts

True Costs of Traditional Paper Based Invoicing – Off the Charts

The days of “old fashioned” paper based invoicing is off the charts.  However, many accounting firms still invoice traditionally and cross their fingers for the check to arrive.  And to make this even worse,...

Improving Your Reputation in Yelp

Improving Your Reputation in Yelp

Navjeet Chahal has taken the Yelp reviews to another level and his marketing is benefiting from the continuous effort.  In this calendar year, Navjeet has managed to acquire 38 Yelp reviews from satisfied clients’...

The Ice Bucket Challenge – Raises Millions for ALS

The Ice Bucket Challenge – Raises Millions for ALS

The ALS Ice Bucket Challenge has gone viral and is a brilliant form of social marketing for a good cause.  Simply said, it is raising awareness for ALS, commonly referred to as Lou Gehrig’s...

Hottest Sector for Growth – Energy

Hottest Sector for Growth – Energy

The energy sector is probably the fastest growing segment within the US and has enormous potential over the next decade.  By energy, I am referring all aspects of the energy sector ranging from oil...

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